presents a pre-recorded Teleseminar with Joan Stewart, the Publicity Hound

"How to Generate Thousands of Dollars in Free Publicity--Even in a Bad Economy"

WHAT: Hear Bob Phibbs, The Retail Doctor®, with Joan Stewart, The Publicity Hound

• You will learn:
• Where to start your publicity campaign and shortcuts that will save time
• Why you can get mountains of publicity, even if you don't have money to advertise in a newspaper or magazine, or on TV or radio
• What you should NEVER do if you want publicity in the newspaper or magazine in which you buy advertising
• The Number One thing journalists and bloggers expect you to do when you contact them
• When you want the journalist to write the story, and when you can write it yourself
• How to determine if you’re an expert and what to do if you aren’t
• 3 ways to piggyback your news onto the bad economy
• 5 terrific opportunities to pitch your story
• The simple thing a Wisconsin "dime store" did to generate a huge story with photos in the state's largest newspaper
• How a Texas hardware store got nationwide publicity recently by piggybacking onto a national news event
• A fun contest that generated publicity for a men's clothing store
• Joan's all-time favorite fun ways for retailers to generate publicity
• The scoop on press releases—why you must write them and the big benefit, even though journalists delete 99 out of 100 press releases
• The one thing you MUST have if you want to get onto TV
• How to recycle all the great publicity you receive and turn one media hit into three hits
  

As soon as you register below, you will receive instructions on how to download the mp3.

COST: $39

ORDER HERE